Smith & Wollensky Restaurant Group
by OneAccord November 15th, 2008

Bill Menzel
CMO
My thanks to you and OneAccord for your five months of work with the
Smith & Wollensky Restaurant Group. You successfully supported the new ownership during a critical transition period. More specifically, you contributed to our launching of:
— A new Smith & Wollensky Restaurant positioning and marketing calendar driven
by an outstanding analysis of our first annual customer tracking study.
— Holiday programs that created double digit sales increases (and paid out) in the
markets supported by targeted external media.
— A new localized marketing and media focus in support of individual steakhouses
while working with eight General Managers to effect implementation.
— Marketing and business building programs for the full CY ‘08 including the
Pourings & Pairings wine tastings and other dinner and lunch focused efforts.
— Radio and television tests as well as local print efforts.
— An advertising agency and Internet database company as well as a PR firm
recommendation.
I wish you much success in your future endeavors, and will be glad to provide
references.
GM Nameplate
by OneAccord November 15th, 2008
Gerry Gallagher
World Wide Vice President, Sales and Marketing
GM Nameplate is a 50+ year-old family-owned company that has built an industry
leading reputation with some of the largest and most admired companies today:
Motorola, Dell, Nokia, Boeing, Rockwell, Baxter, Hewlett-Packard, & Stryker , to name
a few. The company is comprised of a team of nearly 1,000 professionals across seven
facilities in North America and Asia and has over $80 million in annual revenues.
In recent years, market shifts due to globalization caused declines in domestic sales for
many of our key customers, which then reflected in our own sales growth. Our sales
force, at that time, was predominately manufacturer’s representatives focused on the
electronics industry, supplemented by direct sales representatives who were focused on
geographic territories.
We engaged OneAccord to focus on where we should make changes to align our
strategies with the shifts in the marketplace in order increase revenues. Several members
of the OneAccord staff were involved where their experience complemented the
respective phase of the project. Several initiatives were presented to help GM Nameplate
grow profitable business domestically. OneAccord provided the various skills that were
needed and consistency in our initiatives through the year-long engagement.
Over the course of the engagement, some of the changes made in GM Nameplate were
significant:
o Initiated and executed annual territory goal setting process based on available
market and product line
o Shifted to industry versus geographic focus for sales coverage
o Began tracking and supporting target opportunities throughout the entire
organization
o Implemented and refined 30-60-90 day forecasting process
o Conducted sales skill and industry training for entire sales force
o Developed job scoping and descriptions
o Implemented performance metrics
o Modified operational processes to support each of the categories of change
Most consultancies do a great job of telling their clients what they want to hear, but don’t
necessarily determine the changes the company really needs to move forward. That was
not the case here. While OneAccord found that we did many things well, we were told
the truth, sometimes painfully, about initiatives we had to implement to move towards
alignment with our goals and objectives faster.
Today, GM Nameplate has much stronger sales operations to support our goals and drive
growth. We are confident we have the appropriate processes and accountability in place
to execute effectively. We have had many positive results from our engagement with
One Accord and are pleased to recommend their services to other companies interested in making changes and growing with the times.
Mechatronics, Inc.
by OneAccord November 15th, 2008

Kent Ross
President
We have now been engaged with OneAccord for almost a year. I wanted to take a quick minute to tell you what a positive experience it has been. I looked for almost a year for the right fit (consulting firm). I spoke with over 6 companies before settling on OneAccord. I must say that from the very beginning OneAccord did what they said they would do. I have been extremely impressed with the truth and compassion that was delivered during the assessment period by the team from OneAccord. It was not the “What” that needed to be done that concerned me, but the “How” that I was very concerned about. You were chosen to stay and help us, which you did with amazing diligence and sensitivity as these changes were life changing to the organization. The results were more than I had hoped for. They helped Mechatronics move to the next level with double digit growth and much happier employees with a future. Mechatronics has and will always be a good place to be, but now we are on the road to being great. You truly helped us to “Build it Strong, Build it deep and build it to last”
Guidant Financial Group
by OneAccord October 6th, 2006

David Nilssen
Co-Founder
I am happy to share with you my experience with OneAccord…I was very skeptical from the beginning. Their team was established to highlight strengths and utilize a team, rather than just one individual.
We originally looked at a 6 month engagement with them - our revenues have increased (1 year-to-date) approximately 3 fold (300%). Was it worth the money? Yes, no doubt.
They are very good at what they do - and they’ll be a great resource if you can do something with the knowledge, ideas, and expertise they lend. We’ve since extended our involvement with them to an ongoing relationship.
I can tell you as a business owner, this was the best strategic move we’ve made.
BluePoint Capital Partners
by OneAccord October 6th, 2006

Dave Difranco
Vice President
When we first met in October of 2005 I shared with you that Blue Point’s goal for every portfolio company is to build long-term equity value. We discussed a portfolio company that we felt was in need of some assistance in revenue generation towards that point.
Your team delivered a “Revenue Review™” in April of 2006 and the results were truly astonishing. In just one day your team was able identify six key areas that were inhibiting revenue in the areas of; alignment with market needs, target profile, customer segmentation, gaps in estimating/engineering support, cost allocations, channel capability and customer communication protocols.
As I told you later that day I am not the type of person who gives accolades very easy but we were stunned at the level discovery your team ascertained in just 10 hours and how practical the recommendations were. As you can imagine a firm like ours has had a tremendous amount of experience with consultants. Quite frankly we are not fans of high level strategic papers that sit on a desk gathering dust so deliverables are very important to us. OneAccord not only met our expectations but exceeded them on a strategic level as well as a tactical level.
The deliverable included three concise recommendations of which Zero Corporation has acted upon two through engagements with OneAccord
Bluepoint Capital Partners are thoroughly satisfied with both the strategic and tactical expertise that OneAccord brings to our portfolio and look forward to introducing OneAccord at the right time into all of our portfolio companies. In addition we feel completely comfortable recommending OneAccord to other enterprises in the M&A community who desire to increase revenues within their holdings.
Entelligence
by OneAccord September 7th, 2006
Stephen R. Satterwhite
President & CEO
Just prior to our work with OneAccord, Entelligence had lost a major customer segment costing us 25% in revenue reduction and exposing the risk inherent in our business model. But because of the work we did with OneAccord, and the strength of the management team, we were able to replace the lost revenue within 60 days. More importantly, since that time, Entelligence revenue is up over 30% prior to the point of losing our largest customer.
No doubt, our work with OneAccord played a key role in helping us not only recover from a short term, albeit large, setback, but we were able to accelerate our revenue growth by implementing many of the ideas stemming from the work with OneAccord. OneAccord’s work with Entelligence definitely made an impact in uncovering the hidden value within our organization. I look forward to the next round of work with OneAccord.
Boart Longyear
by OneAccord September 7th, 2006

Brad Oothoudt
Sales and Marketing Manager, U.S. Products Group
OneAccord colleagues focus on helping companies generate profitable growth. They approach every assignment with the impact on revenue in mind. Their ability to offer sales and marketing executive talent on a project, interim, or even permanent basis offers companies like mine a lot of flexibility to help us scale and draw on expertise as needed through different business cycles. We look forward to continuing our work with OneAccord.
AllianceEquity
by OneAccord June 6th, 2006

Michael Weiss, CPA, CVA, M&AA
Founder
It was a pleasure to work with you and your partners on the Revenue Review engagement for our client. We were in need of a top level anaysis of the sales and marketing functions.
Your strategies and recommendations represented a focused approach where our competive advantage is the strongest. Please know that Alliance Equity will confidently recommend your team to any organization in need of a strategic assessment of its sales and marketing functions.
ENCOMPASS Ventures
by OneAccord June 6th, 2006

Wayne C Wager
Managing Partner
From having worked with OneAccord there are three key factors that stand out:
1. An amazing array of individuals with excellent marketing and sales credentials
2. An ability to fine tune the marketing mix and optimize distribution strategies
3. An entrepreneurial team that understands how to build top line revenue for small companies, which are emerging into commercialization.
Most early stage companies don’t fail because of technology problems. They fail because they don’t get to market effectively. OneAccord addresses this risk.
Altig International
by OneAccord June 6th, 2006

James Sun
Director
OneAccord worked with our company on a project to improve the retention of our sales force. I was very impressed by their ability to bring together industry best practices in conjunction with practical applications. OneAccord also coordinated the project involving numerous people, and the ability to work collaboratively while guiding the project quickly and effectively was outstanding.
With the help of OneAccord’s services, our company made an improvement of over 40% in agent retention. I highly recommend their services and expertise in any training and sales environment.